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Mark Hartevelt

Human Factors Group, Philips Corporate Design
c887541@nlccmail.snads.philips.nl

The author's background

Since 1993 I work as a human factors specialist at the design department of Philips. I work on communication products (e.g. pagers, digital portable radios) and work in multi-media projects. I made an overview of networked services that will be available for TV in four years time, I am involved in a projects aimed at developing concept ideas for internet services tailored to Philips products. I do not have detailed technical expertise like writing HTML code. Also, I run a project aimed at defining methods for the involvement of users in the creation of concepts of multi media applications.

The Web beyond PC

The user requirements for user interfaces for Web use will become more demanding. Three main factors introduce a need for research addressing these user requirements:

1. Computing power becomes ubiquitous

Because LCDs and chip sets become increasingly cheap, to a growing extent computing power is being integrated in consumer products like TVs and VCRs. As a consequence, typical functionality of TV, PC and telephone, is increasingly available in a broad range of products. Potentially, access to the Web will become possible with a variety of products.

2. Networks mature

More bandwidth efficient radio technology and digital encoding technology enables network providers to offer an increasingly broad product package (e.g. two-way paging, wireless data networks, etc.) for a lower price. Cable companies soon will provide communication facilities. As a consequence information sources like the Web will be available on many locations in a variety of circumstances.

3. Technophobia diminishes

PCs are becoming a standard piece of Western and Far-Eastern households. Computer functionality is increasingly integrating into daily life. The reluctance and fear for using computer technology increasingly now gives room for appreciation and curiosity. This makes the Web interesting for an increasing variety of people (students preparing report on a certain subject).

As a consequence the user requirements for user interfaces for Web use will become more demanding and more specific. The main requirements for change will be..

Web HCI dedicated to user groups
A multifold of services emerge on the Web, run by a variety of bodies. There are publishers (e.g. newspapers, books), entertainment businesses (e.g. games, music), companies (e.g. public relations, marketing, shops, knowledge transfer, help desks), etc. In fact HCI dedication to user groups happens since the conception of the Web. However, it would be useful to identify a more formal user segmentation and an according set of HCI requirements in order to assure an optimal customization to specific users.
Web HCI tailored to various circumstances of use
The user interfaces of current Web applications are mainly designed for the use in a typical "PC setting". However, will be used under various circumstances. The same user will use Web applications in circumstances that physically as well socially differ. It would be useful to investigate which circumstances will be most likely for Web use in the coming years given technologies, products and services most likely available within this time frame. and define an according set of HCI requirements.
Web HCI tailored to various consumer products
The diversity of products that allow Web access will require dedicated interfaces or interfaces prepared for various terminals. It would be useful to assess on what terminals the Web is or will become available on in the near future ( PC, TV, PIC, Car navigator, etc.) and to find guidelines for the design of the Web HCI's.

My interests for the workshop

Obviously Philips has interest in all issues presented above and I would be interested in discussing any of them. There are a two subjects that are most relevant to my current work and that I would appreciate to be addressed in the workshop:
Web use in the family
How could the Web best be interfaced for family group use, used by users of various ages, displayed on a TV screen, looked at from a distance, using input devices adapted to a "sofa setting". How could the HCI optimally support the entertainment and communication applications required in this context?
Web use on the move
How could the Web best be interfaced for mobile users who are most likely using a personal intelligent communicator with a limited screen size, limited pixel resolution, limited input devices, limited or no audio feedback. How could the HCI optimally support the communication, transaction and information retrieval applications required in this context?

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